Description: Bazaar Of Opportunities For New Business Development: Bridging Networked Innovation, Intellectual Property And BusinessAuthor(s): Jaakko Paasi, Katri Valkokari, Tuija Rantala, Soili Nysten-haarala, Nari Lee, Laura Huhtilainen Format: Hardback Publisher: Imperial College Press, United Kingdom Imprint: Imperial College Press ISBN-13: 9781848168916, 978-1848168916 Synopsis Bazaar of Opportunities for New Business Development goes beyond the paradigm of open innovation and underlines the variety of opportunities that firms may have in innovation and new business development with external actors. This book shows readers that firms can interact, innovate, and do business with different known and unknown actors, both formally and informally, and use different levels of openness within interorganizational innovation processes. External actors, however, also mean additional risks for the firm that they should manage. The subtitle of book, Bridging Networked Innovation, Intellectual Property and Business, addresses the guidance and perspectives that the book will provide in order to better prepare the reader for innovation with external [url] of Opportunities has a multidisciplinary approach to the subject, bringing innovation, business, legal and network management perspectives together. The findings are based on state-of-the-art practices of innovative firms in Europe, empirical data collected through interviews and case studies. Through this multidisciplinary approach and the empirical findings, the reader may gain insight on how to be successful in open and networked innovation.
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Book Title: Bazaar Of Opportunities For New Business Development: Bridging...
Publisher: Imperial College Press
Publication Year: 2012
Subject: Business
Number of Pages: 236 Pages
Language: English
Publication Name: Bazaar Of Opportunities For New Business Development: Bridging Networked Innovation, Intellectual Property And Business
Type: Textbook
Author: Jaakko Paasi, Tuija Rantala, Katri Valkokari, Soili Nysten-Haarala, Nari Lee, Laura Huhtilainen
Series: Series on Technology Management
Format: Hardcover